Established in Verona, WI in 2000, The Sow's Ear stands as the Midwest's first combined yarn and coffee shop.
This project is an unofficial rebrand, created during my Concept Development class. This class focused on generating creative and unexpected ideas.
For this concept, I merged a pig/sow with a ball of yarn and needles, resulting in a logo that not only mirrors the shop's name, but also serves as an advertisement for their products.
Color Swatches and Typefaces
