Klaver Bank
Branding and UI
+ Logo & Brand Identity
+ Credit Card Design
+ Landing Page UI
+ Motion Graphic
Klaver is a new German bank that wants to break through the frontiers of online banking. Unlike traditional banks, this is the bank for millennials, for young professionals and tech savvy entrepreneurs. Its name, which is the Dutch word for clover, inspired a visual identity centered around a minimal clover mark.
The visual identity extends across a credit card design, mobile and web landing pages, and a motion graphic. Web assets feature photography of real clovers, with the clover brand mark aligned with its natural form beneath. Together, these elements create an identity that blends nature, technology, and finance into a cohesive brand.
